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Supermodel Jodie Kidd models Boden Autumn collection and launches new ‘sport’...
British fashion brand Boden has boldly chosen to showcase some of their key Autumn/Winter 2019 pieces, including coats, jackets and knitwear, by ditching the catwalk and launching its models into an...
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Brazilian brand Amaro creates first DNA-inspired fashion collection
AMARO, pioneer fashion brand in combining technology and creativity in Brazil, launches on November 4th the first fashion collection ever developed from the mapping of women’s genetic data, an...
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Ascot Racecourse Launches Cinematic Film Trailer In A New Brand Campaign...
Royal Ascot is the subject of a new cinematic, Netflix-style brand campaign which aims to further build its position as the ‘must-attend event’ of the 2020 British summer. With a history as rich as it...
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Zalando Names Smarts As First Global PR And Culture Agency
Smarts, the multi-award-winning PR and content agency, announced today that Zalando will become the latest client to join its growing international roster. Smarts worked with Zalando to bring a...
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Butterfly Cannon steps into Positive Fashion with the brand identity for...
Starting with just a handful of sketched shoe designs and a very passionate client, BC worked with Priyanca Dhami, owner and creative director, to discover her unique brand story in this competitive...
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Sustainable Fashion Site Re-Fashion Appoints Art Of The Possible As Creative...
Appointment follows three-way competitive pitch Art of the Possible will now partner with sustainable fashion brand on its social, influencer, PR and content activity, as well as the launch of a new...
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“Your Invisible Support”– Latest Lindex campaign
Lindex, a Swedish fashion company, is now launching its new underwear campaign ‘Your invisible support’. From your teenage years to your wise years. Through falling in love for the first time to the...
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“Long Live Fashion”: Puppets Made From Pre-Loved Clothing Strut The Catwalk...
Fashion B Corp, Vestiaire Collective and Droga5 London have launched a new brand campaign to re-introduce their pre-loved fashion marketplace, with a runway show modeled by a collective of fashionable...
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Reserved Launches 2022 S/S Women’s Collection – Welcome To Dreamcore With A...
Reserved, the global fashion brand, has released a new campaign to celebrate the launch of its biggest brand collection to date, the ’22 Women’s Collection – Welcome to Dreamcore. Devised and produced...
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Looklet launches virtual “Dressing Room” for fashion retailers’ customers to...
Looklet, a technology innovator for fashion retailers’ image production, is launching a new product that allows customers to style and mix and match clothes virtually with the highest quality imagery....
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